Now, Superior isn’t the first to launch a certified autogas engine project but the most recent entrant in that market was conspicuously absent from the sunny grounds of Lakeland Linder Regional Airport. Bombardier, which created a major stir at last year’s AirVenture in Oshkosh with the introduction of its V-6 GA engines, was a no-show at Sun ‘n Fun. Deadline pressures prevented us from contacting Bombardier for comment on the Superior announcement but we will be in touch. Meanwhile, Superior’s PR data on the Vantage says its competitors (who have also been its bread and butter as a parts manufacturer for 30 years) have every reason to be concerned about the Vantage. In fact, Superior predicts Continental and Lycoming will drop prices and launch campaigns to remind their existing customers that “original parts are better.” Superior’s press release says customers will see through the OEMs’ claims and be willing to pay more, if necessary, for the technical enhancements of the new engine. At the same time, however, Superior claims its new engine will be “priced competitively” with comparable Lycoming and Continental engines.
…Where Is Bombardier?…
Key Takeaways:
- Superior Aviation is launching its new certified autogas engine, the Vantage, positioning it as a significant competitor to established manufacturers like Continental and Lycoming.
- Bombardier, which previously introduced V-6 GA engines, was notably absent from Sun 'n Fun, unlike Superior, which is also entering the certified autogas engine market.
- Superior predicts its Vantage engine will prompt competitors to drop prices and emphasize "original parts," while claiming the Vantage offers technical enhancements but will be priced competitively.
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