Set Jet Folds Suddenly

Gemini Sparkle

Key Takeaways:

  • Arizona-based hop-on charter Set Jet abruptly ceased operations due to financial insolvency and an investor backing out of a $14 million commitment.
  • The company, which had 2900 members paying as little as $99 a month for flights ranging from $750 to $1,550, ran out of money after several delays in its SPAC IPO.
  • Set Jet offered flights throughout the West and to Cabo San Lucas, and had planned a major expansion to Texas and the East Coast prior to its unexpected closure.
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Arizona-based hop-on charter Set Jet suddenly ceased operations Friday saying it ran out of money after several delays in issuing a SPAC IPO. The company had 2900 members who paid as little as $99 a month and could get seats for $750 to $1,550 on flights throughout the West and to Cabo San Lucas using Challenger 850s that seated 13 to 15 passengers. An investor backed out on a $14 million commitment Friday and that was the last straw.

The company was planning a major expansion to Texas and the East Coast after going public but instead disappointed hundreds of customers. “This is undoubtedly a challenging and deeply distressing time for all of us as a community,” CEO Tom Smith said in an email to customers and staff. “We understand the incredible impact this decision may have on you, and we grieve alongside you for the loss of the service and experiences we have all shared over the years.”

Russ Niles

Russ Niles is Editor-in-Chief of AVweb. He has been a pilot for 30 years and joined AVweb 22 years ago. He and his wife Marni live in southern British Columbia where they also operate a small winery.
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