Sentient Split Complete

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Key Takeaways:

  • Australian firm Macquarie Opportunities Partners acquired Sentient Jet Holdings LLC's jet membership, retail charter, and fuel management divisions.
  • The acquired divisions will continue operating under the Sentient brand, led by former Sentient CEO Steve Hankin.
  • The remaining aircraft management, charter, and FBO divisions will reform as a separate entity named JetDirect Aviation.
  • The split was executed to facilitate future growth for all the company's diverse business arms.
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The Australian investment company Macquarie Opportunities Partners has finished the acquisition of the jet membership, retail charter and fuel management arms of Sentient Jet Holdings LLC, completing a split of Sentient that was announced two weeks ago. The new company will retain the Sentient brand and will be headed up by Steve Hankin, the former CEO of Sentient. Meanwhile, the parts left over will reform under the name JetDirect Aviation.

JetDirect includes the aircraft management, charter and FBO divisions. In a news release two weeks ago, CEO Gregory Campbell said splitting the company made sense for future growth of all arms of the diverse company. “Following a period of sustained and remarkable growth across all of our businesses, the Board of Managers and I concluded that the operating and capital structure of the jet membership, retail charter brokerage and fuel management programs was better suited as a separate, standalone company.

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