1,200 Attend First ASG Virtual Convention

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Key Takeaways:

  • Asian Sky Group's first Virtual Exhibition & Conference (ASGVEC) was a successful "hybrid reality" event, attracting over 1,200 registrants and maintaining strong live attendance.
  • Hosted on the GathR Virtual Studios Mytaverse platform, it replicated a traditional trade show experience with interactive features like customizable avatars, virtual exhibit halls, and 3D aircraft displays.
  • The event offered diverse content, including real-time presentations and downloadable materials, without requiring specialized equipment, and received positive feedback from organizers.
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More than 1,200 people signed on for Asian Sky Group’s first Virtual Exhibition & Conference (ASGVEC), which took place Sept. 14-16. Held on the GathR Virtual Studios Mytaverse platform, the virtual event space included four exhibit halls, special exhibit areas by Dassault Aviation and Sino Jet, private meeting rooms and an auditorium for real-time presentations and panel discussions. The platform also allowed participants to interact with exhibitors and other attendees via customizable avatars, watch videos and collect downloadable content in a virtual “briefcase.”

“For the first-ever hybrid reality trade show and conference, the feedback we have received has been amazing,” said Mytaverse co-founder and CEO Kenneth Landau. “Overall, it was an amazing three days where attendees and exhibitors were able to interact much as they would have in a traditional in-person trade show, and do this without goggles or sophisticated equipment. All in all, we are extremely happy with the results.”

Along with presentations on topics ranging from aircraft outfitting and financing to infrastructure and marketing in Asia, ASGVEC featured a virtual showroom with photo-realistic 3D static displays of Dassault’s Falcon 8X and 6X business jets. According to Mytaverse, attendance remained above 300 unique attendees at all times while the event was open. More than 250,000 minutes of streaming service were provided over the course of the three-day show.

Kate O'Connor

Kate is a private pilot, certificated aircraft dispatcher, and graduate of Embry-Riddle Aeronautical University.
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