The New Grass Routes — YouTube Airport Videos

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Key Takeaways:

  • Linda and Mike Ely created a YouTube video, "Tango Seventy-Eight," to promote Liberty Municipal Airport (T78) and increase awareness and support for general aviation in their community.
  • Their initiative to self-promote the airport is starting to gain attention from city officials.
  • The article suggests this grassroots video marketing approach could serve as a template for other airports and general aviation communities looking to increase support.
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“To increase awareness and support for our airport,” Linda and Mike Ely produced a video that puts the focus on that airport — Liberty Municipal Airport (T78) in Liberty, Texas (population 9000). They say they thought it would be a good way to promote general aviation and their community airport and, they say, city officials are just now starting to pay attention. The Elys posted their 4:19 video, Tango Seventy-Eight, on YouTube. Airport and GA self-promotion … a template for others?

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